Ironman CEO: Gurgaon meant for work, Noida meant to live in

The CEO of PolicyBazaar.com swam 3.86km, cycled 180km and ran 42km in less than 12 hours to complete the Ironman triathlon, held in Kalmar in Sweden recently. The 43-year-old IIT-Delhi alumnus, who returned to India recently, says that though he is glad he was able to finish despite stomach cramps, he isn’t quite happy with his timing, which was 11 hours and 39 minutes.

It all began when Yashish and his friends lost a school friend to alcoholism and other health issues. It was then that they decided to form a fitness group. “Today, the group has about 90 members, and at least 70% of them have fitter bodies because they do long-distance running and participate in endurance sports. Maybe because I am the most active member of the group, I had to go the extra mile. And so I took up the Ironman challenge,” he says, and adds, “To get ready for the race, I trained under a coach who had completed the Ironman race twice, taking less than 10 hours. I participated in two Delhi international triathlons, one a sprint and another a half, and won both across all age groups. I felt pretty confident after that.”

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How did he manage to find time to train? Yashish says, “You will find time if you have the willingness to do it. I always had two hours in the morning and as the days came closer, I began to take two half-days in a week. Since I work in Gurgaon and live in Noida, I would sleep on the way. And the way traffic crawls here, you can make up for the lack of sleep. Sometimes, I cycled 60km from Noida to Gurgaon.”

At Kalmar, he enjoyed great support from onlookers and volunteers and despite a few equipment glitches and stomach cramps, Yashish motivated himself to finish. Does the Ironman title change anything? “I don’t think so. We run free aerobics classes in our office, where 2,000 people work – only 10 turn up. There are friends who see the intent behind what I did and then there are those who think I am crazy. Being fit is an individual choice and so people weren’t going gaga about the title. On a personal level, I am not satisfied and will attempt it again to finish with better timing,” he says.
Tell him that he is among the many corporate honchos in Gurgaon who are promoting healthier lifestyles and Yashish, who has been a state-level athlete, says, “A CEO needs to be immensely energetic. Those who are CEOs are all in their 40s and 50s, and that means they’ve survived 20-30 years of taxing work. So I think it’s not CEOs who are suddenly promoting fitness; it’s actually fit people who are becoming CEOs. Go back to the school and college days of all those who are cycling and running great distances today, and you will find that they would all have been into sports. While people are crashing at 40 these days, the likes of us are just warming up.”
So as a CEO and an avid sports enthusiast, which city does he prefer – Noida or Gurgaon? “While Gurgaon has the Aravallis to go for a run or a cycle ride, the Greater Noida Expressway is equally good for cycling. But I think Noida is designed to live in, while Gurgaon is designed to be a workplace,” he says.

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